SoFi’s Strategic Re-entry into Crypto and Blockchain: A New Chapter in Financial Innovation
- Elias Zeekeh, MBA, CPA, CMA
- Jun 28
- 6 min read

SoFi Technologies, Inc. (NASDAQ: SOFI), a prominent fintech company, is poised to make a significant return to the cryptocurrency and blockchain sector by the end of 2025. This move follows a forced exit in 2023 due to regulatory requirements tied to its transition to a regulated bank. Enabled by a more accommodating regulatory environment, particularly new guidance from the Office of the Comptroller of the Currency (OCC), SoFi is set to launch blockchain-based international remittances and relaunch crypto trading services. This article analyzes the implications of SoFi’s re-entry for its business, exploring the regulatory changes, potential benefits, risks, and market impact.